Shop plant-based foods sourced for flavor and quality

Get fresh organic produce, plant-based foods, and innovative vegetarian staples delivered to your door.

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The Food System is Broken

Because Big Grocery prioritizes profit and appearances over people and the planet, what you get is…

Blueberries and kale arranged in the shape of the Earth, symbolizing sustainable food.

We’re Fixing It

By sourcing to minimize food waste and partnering with values-aligned farmers, we deliver high-quality groceries that taste a whole lot better than what you get at the grocery store.

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Meat & Seafood·Gluten-Free Pantry·Deli·Wine·Gluten-Free Snacks·Dairy & Eggs·Coffee & Tea·

Shop hand-picked groceries that fit your lifestyle

  • Your next favorite food? We’ve got it. Get a more unique selection of better groceries delivered to your home each week.
  • Fresh food and better-for-you ingredients for vegans and vegetarians
  • Farm-fresh produce, upcycled snacks, unique and specialty finds
  • Sourced from farms and brands building a better food system
grocery delivery products and their rescue reasons

Sourced for Quality & Flavor, Not Appearances

There are many reasons traditional grocery stores won’t accept perfectly delicious food, from minor blemishes to packaging changes, which is where we come in!

We couldn't have said it better ourselves

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Frequently Asked Questions

Misfits Market is the online value grocer dedicated to making affordable, high-quality food more accessible while helping break the cycle of food waste. We work directly with farmers and food producers to source organic produce, high-quality plant-based proteins and dairy products, sustainably sourced pantry staples, wine, and other groceries that might otherwise go to waste and deliver them to you at up to 30% off grocery store prices.