Hey, San Diego! We’re bringing fresh, healthy, and high-quality food to every zip code near you. Discover unique flavors, small makers, and organic produce—all conveniently delivered to your door.


Shop for exactly what you want or skip a week—it’s up to you!
Groceries delivered right to your door—no lines, no parking lots.
If something’s not right, we’ll make it right.


We deliver to nearly every zip code* in San Diego, making it easy to access fresh groceries in or outside the city.


Shop a mix of organic and conventionally grown produce, rescued for being a little misshapen, surplus, too big, or too small. You’ll find flavorful, fresh fruits and veggies grown to high standards, often at lower prices, while helping reduce food waste along the way.
For San Diego shoppers who care about eating well, living sustainably, and keeping costs in check, it’s an easier way to stock up on organic produce while supporting a better food system.
We know that city living’s expensive, and that San Diego is famous for its fresh seafood, sunny lifestyle, and love for healthy eating. That’s why we’re committed to making sure your groceries live up to your expectations—in quality, flavor, and price. Check out some of the ways we keep things fresh for you in San Diego.

Shop organic fruits and vegetables, high-quality meat and seafood, bakery items, dairy products, and more.
Discover trending food brands, shop hard-to-find seasonal produce, and find a new favorite with every order.
Shop from anywhere in the Misfits Market app. Then we’ll deliver your groceries right to your doorstep.

We save an average of 500,000 pounds of food per week from going to waste or lesser outcomes, then deliver it to customers at a discount.


We deliver groceries throughout San Diego County, including coastal neighborhoods, downtown areas, and surrounding communities.
La Jolla, Pacific Beach, Ocean Beach, North Park, Hillcrest, Little Italy, Downtown, Gaslamp Quarter, Coronado, Point Loma, Encinitas, Del Mar, Carlsbad, Mission Valley, Clairemont, Mission Beach, Old Town, Chula Vista, El Cajon, Escondido, Rancho Bernardo, Carmel Valley, Scripps Ranch, Solana Beach, and Serra Mesa
Whether you live in an apartment in Downtown San Diego, a family home in North Park, or a coastal neighborhood like La Jolla, Misfits Market delivers directly to your doorstep.
See all the other locations we deliver to here.


We love fish tacos, California burritos, and acai bowls as much as the next person, but what if we told you that you didn’t need to leave San Diego to get a taste of other regional flavors? Every week, we’re sharing new recipe ideas and unique ways to use your seasonal groceries—shipped to you from wherever they grow best.
When you join Misfits Market, you unlock access to high-quality, sustainably sourced grocery delivery in San Diego. Each week, you'll be able to shop during your assigned shopping window. To help you hit your order minimum, we'll get your cart started with curated picks. Remove whatever you don't want and add anything you do! You'll only be charged for what's in your cart when your window closes. And just like that, your box will arrive on your doorstep on your designated delivery day! You can skip an order, pause your subscription, or downgrade to our Flex Plan in your account at any time!