Get farm-fresh produce, unique hard-to-find foods, premium must-haves and other specialty groceries delivered to you.


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Get a more unique selection of fresh produce & specialty finds delivered.
Shop quality groceries that are better for you, farmers, and the planet.
Because Big Grocery prioritizes profit and appearances over people and the planet, what you get is…

In the U.S., around 38% of food¹ goes to waste every year, creating harmful greenhouse gas emissions and lost income for farmers.

Soil degradation, biodiversity loss, and pesticide resistance from industrial agriculture all put our food system at risk.

Supermarket standards put pressure on farmers to favor crops and animals that grow fast, big, and uniformly, instead of with the best flavor and nutrition.


By sourcing to minimize food waste and partnering with values-aligned farmers, we deliver high-quality groceries & high-protein foods that taste a whole lot better than what you get at the grocery store.

John Jennings, Meat & Seafood
With a culinary school background, John knows exactly when a cut is special. He brings in products like steakhouse-quality USDA Prime cuts, Wagyu sirloins, and Iberian Duroc pork chops (often called the Wagyu of pork), that deliver incredible flavor without the fine-dining price tag.

Riley Davies, Produce
Riley sources hard-to-find fruits and vegetables like purple sweet potatoes, limequats, kiwi berries, pineberries, and more. Her approach helps farmers move more of their crop, reduces waste, and gives customers access to produce they won’t find at most grocery stores.

Jessie Kimsey, Category Innovation
A passionate advocate for quality, sustainability, and impact in grocery, Jessie sources exciting, out-of-the-box brands who are doing things differently like Floura Fiber Snack Bars, Cabi’s Japanese Vegan Spicy Mayo, and Keya’s Snacks’ Bombay Spice Masala Potato Chips.


There are many reasons traditional grocery stores won’t accept perfectly delicious food, including gourmet and specialty items, which is where we come in!

We teamed up with Petit Pot to save (barely) broken grains of rice from becoming animal feed and transform ‘em into a sweet and creamy gourmet pudding instead.

When there are excess ribeyes from national steakhouse orders, we rescue them! So you get premium USDA Prime cuts at an exceptional value.

Crafted from verjus—the juice of grapes harvested early to support the rest of the crop—this alcohol-free sip turns upcycled fruit into something fresh, bright, and versatile.

30% OFF
$27.99
$39.99
Perfect Crab
Super Lump Crab Meat, 16 Oz (1 Lb)

11% OFF
$7.99
$8.99
Jacobsen Salt Co.
Sea Salt, Pure Italian Fine, 1.8 Lbs

$7.99
Fishwife
Albacore Tuna in Spicy Olive Oil, 3.2 Oz

$12.99
Häsi Bread
Wild Fermented Sourdough Bread

$12.99
Oishii + Misfits Market
Wabi-sabi Berries, 10 Oz

$8.99
La Boulangerie
Super Flakey Croissant Toast, 15 Oz

$24.99
Rolling Pin
Dubai Style Chocolate, 50 Ct

$11.99
Momofuku
Chili Crisp, Garlic, 5.5 Oz

I’m uber impressed at the quality of the organic produce. Saved me a lot of time and energy this week, aaaaand I saved some $$$. No membership fees. Definitely check them out. They have a lot more than just produce.
@doo.bluh.vay.foods

I'm giving them a big 👍🏻 and highly recommending them! My box is delivered to my door (and I live in an area where that is super super important as nothing is close at all) and honestly, it does seem cheaper compared to a grocery store.
@jesseahenning

I'm spending way less on groceries and saving a lot of time. This isn't an ad or anything, I just really like it.
@nerdscancook
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Misfits Market is an online grocery store offering a better way to shop for premium groceries that are curated for quality, nutrition, sustainability, and flavor instead of appearance. By sourcing from smaller farms and emerging producers who are building a better, less wasteful food system, we make shopping for better groceries more convenient, affordable, and impactful. We offer grocery delivery of organic produce, high-quality meats and seafood, plant-based proteins and dairy products, sustainably sourced pantry staples, and unique gourmet finds. When you shop with Misfits Market, you’re helping build a better food system and fighting food waste.