Premium gourmet and specialty finds sourced for flavor

Get farm-fresh produce, unique hard-to-find foods, premium must-haves and other specialty groceries delivered to you.

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A better way to grocery shop

Learn How It Works

The Food System is Broken

Because Big Grocery prioritizes profit and appearances over people and the planet, what you get is…

We Can Do Better

By sourcing to minimize food waste and partnering with values-aligned farmers, we deliver high-quality groceries & high-protein foods that taste a whole lot better than what you get at the grocery store.

What We’ve Rescued

We teamed up with Petit Pot to save (barely) broken grains of rice from becoming animal feed and transform 'em into a sweet and creamy gourmet pudding instead. A bonus? The reusable glass jar makes it two treats in one.

Always delicious, sometimes normal

There are many reasons traditional grocery stores won’t accept perfectly delicious food, including gourmet and specialty items, which is where we come in!

Meat & Seafood·Pantry·Deli·Wine·Snacks & Sweets·Dairy & Eggs·Coffee & Tea·

Enjoy hand-picked groceries that meet your needs

  • CheckmarkYour next favorite food? We’ve got it. Get a more unique selection of better groceries delivered to your home each week.
  • CheckmarkCustomize your order with elevated ingredients, from farm-fresh organic produce to premium and specialty proteins.
  • CheckmarkUnlock a new level of at-home dining and discover must-haves, like gourmet dairy and artisanal baked goods.
  • CheckmarkSupport a better food system by rescuing small-batch foods, specialty snacks, and more.
  • CheckmarkEverything you need, delivered.

We couldn't have said it better ourselves

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Frequently Asked Questions

Misfits Market is an online grocery store offering a better way to shop for premium groceries that are curated for quality, nutrition, sustainability, and flavor instead of appearance. By sourcing from smaller farms and emerging producers who are building a better, less wasteful food system, we make shopping for better groceries more convenient, affordable, and impactful. We offer grocery delivery of organic produce, high-quality meats and seafood, plant-based proteins and dairy products, sustainably sourced pantry staples, and unique gourmet finds. When you shop with Misfits Market, you’re helping build a better food system and fighting food waste.